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消費者關注「多巴胺經濟」 SHOPLINE籲商家把握情人節機遇

Future Wealths
Future Wealths
30 1 月, 2026
One Min Read
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電商平台SHOPLINE香港區副總經理簡家樂指，本港零售業正面對消費者從Intellectual Property（IP）經濟轉移視線至追求滿足情感的「多巴胺經濟」（Dopamine Economy），又指去年情人節前一星期的線上商品交易總額（GMV)按年增逾八成，籲商家為下月情人節部署。

原文: https://finance.mingpao.com/fin/instantf/20260130/1769760170012/%e6%b6%88%e8%b2%bb%e8%80%85%e9%97%9c%e6%b3%a8%e3%80%8c%e5%a4%9a%e5%b7%b4%e8%83%ba%e7%b6%93%e6%bf%9f%e3%80%8d-shopline%e7%b1%b2%e5%95%86%e5%ae%b6%e6%8a%8a%e6%8f%a1%e6%83%85%e4%ba%ba%e7%af%80%e6%a9%9f%e9%81%87

Last Update: 30 1 月, 2026

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