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SHOPLINE：深度應用AI香港商戶平均GMV 較未應用商戶高1.2倍

Future Wealths
Future Wealths
16 4 月, 2026
One Min Read
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一站式智慧營商伙伴SHOPLINE今日發布《2026 香港電商白皮書》，儘管香港商戶去年全年銷售商品交易總額（GMV）跌 2.1%幅，SHOPLINE單一商戶平均 GMV則逆勢上升11%，每張訂單平均訂單金額（Average Order Value，AOV）增至669元。

原文: https://finance.mingpao.com/fin/instantf/20260416/1776318350321/shopline-%E6%B7%B1%E5%BA%A6%E6%87%89%E7%94%A8ai%E9%A6%99%E6%B8%AF%E5%95%86%E6%88%B6%E5%B9%B3%E5%9D%87gmv-%E8%BC%83%E6%9C%AA%E6%87%89%E7%94%A8%E5%95%86%E6%88%B6%E9%AB%981-2%E5%80%8D%22%20target=%22blank

Last Update: 16 4 月, 2026

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